The nurture process: Understanding life cycle marketing
Greg Jenkins is the founder and Marketing Automation Expert at Monkeypod Marketing, helps entrepreneurs grow their businesses by using automation to scale; practices list nurture religiously with an emphasis on segmentation to drive high audience engagement.
In this session:
– The nurture process: Understanding life cycle marketing
– Where the nurture process fits in the sales funnel
– Building an effective nurture process
– Mapping out your database and creating an email sequence
– How to measure your results